SESSION 6

June 19th, 2025 (THU) | 15:45 – 16:15

How XPANCEO’s smart lenses enable Virtual Reality experiences

XPANCEO, Roman Axelrod

PART 1. SPEAKER

Revolutionizing Vision: XR Smart Lenses – Roman Axelrod

Roman, a seasoned entrepreneur and passionate tech enthusiast, has a great track record of building ventures in the computer vision, esports, and fintech industries. Skillfully facilitating the expansion of these companies into Western Europe, the USA, and APAC, he forged valuable partnerships with major global brands, leaving a lasting impact on customers. With three successful exits, Roman has negotiated and structured deals exceeding a total amount of 5 billion USD. Roman has assembled one of the world’s best teams of scientists, engineers, and executive leaders to create the next generation of computing.
In 2021, Roman founded XPANCEO, where he spearheads strategy, corporate development, product management, data-driven business development, and marketing communications, as well as team management and operations. Roman holds a degree in Financial Management and International Private Law. Additionally, he has completed the CS50 course in computer science at Harvard University.

Introduction of XPANCEO

XPANCEO is a deep tech company developing the next generation of computing via an invisible and weightless smart contact lens that is as natural to the wearer as their own vision. Our lens reinvents the whole concept of human-technology interaction and redefines the way we experience both real and digital worlds, including social media, content consumption, and gaming. Merging all your gadgets into one, the lens transforms the everyday into an infinite eXtended Reality experience, replete with advanced real-time health monitoring and comprehensive practical recommendations, superpowers like night vision and zoom, and cutting-edge privacy and security measures.
XPANCEO was established in 2021, but we’ve already managed to achieve great results in science and media recognition. We’re included into the Europe’s 100 Hottest Startups of 2024 by The Europas and top 100 future enterprises in the UAE by Future 100. Moreover, we’re the 47th corporate research Institution in physics worldwide for 2024, Top 5 research Institutions in the UAE for 2024 on par with universities, according to Nature Index, and No. 1 Corporate Research Institution in Western Asia for 2024, according to Nature Index. We have presented our newest prototypes at MWC this year, and were named the best product there by eight independent media outlets, including Tech Radar and Slash Gear

PART 2. INTERVIEW

Q. Please introduce yourself and your current role at the company.

I’m Roman, the founder and leader of XPANCEO, a company developing the next generation of computing in the form of invisible and weightless smart contact lenses. Building on my experience as a successful entrepreneur in computer vision, esports, and fintech, I spearhead strategic development, product management, team leadership, as well as business development and marketing communications at XPANCEO.

Q. Please introduce your company’s flagship product/technology and its unique value.

Our flagship product at XPANCEO is an invisible and weightless smart contact lens that revolutionizes human-technology interaction by seamlessly merging the real and digital worlds. This innovative technology offers a unique value by providing users with an immersive extended reality experience, enhanced capabilities like night vision and zoom, advanced real-time health monitoring, and robust privacy and security features, effectively transforming everyday life into an infinite AR experience.

Q. Which industries does your product/technology primarily target?

Our product primarily targets industries such as augmented reality (AR), wearable technology, and healthcare. By integrating features like extended reality experiences, advanced health monitoring, and super vision capabilities, we aim to redefine human-technology interaction across these sectors.

Q . The theme of the META AI View Summit is “Jump into Possibilities.” Could you give a sneak peek into what possibilities you will highlight regarding virtual reality technology?

At the META AI View Summit, we will showcase the transformative possibilities of our smart contact lenses, which integrate augmented reality (AR) vision, advanced health monitoring, and seamless digital interfaces. These innovations promise to redefine human-technology interaction by merging physical and digital worlds without the need for traditional VR headsets, offering a more intuitive and accessible experience.